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Schema · can they quoted?

Page type schema

Declaring specifically what kind of page this is — Product, Service, LocalBusiness, Article — rather than leaving it generic.

Why it matters

The type decides which rich result you are eligible for. A product page without Product schema cannot show a price in results, however clearly the price is written on the page.

How to fix it, step by step

Moderate — an hour or so, or a plugin setting plus a re-check.

  1. 1Match the type to reality: Product for something purchasable, LocalBusiness for a premises, Service for work you perform, Article for writing.
  2. 2Set it per page in your SEO plugin's schema settings — not once for the whole site.
  3. 3Add the fields that type expects. Product wants price, currency and availability.
  4. 4Keep it truthful; incorrect schema gets manual penalties, not just ignored.

How to know it worked

Google's Rich Results Test reports the type you intended and lists no missing required fields.

Others in Schema

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