Connections Hub
The Connections Hub links CRO9 to the tools you already use — Google Analytics 4, Google Search Console and your CRM — so acquisition data, on-page behavior and what happened to the lead can be read as one picture instead of three.
Every business already has some of the answer. Search Console knows what people searched to find you. GA4 knows how many arrived and from where. Your CRM knows which of them turned into money. None of them knows what happened on the page in between.
CRO9 supplies that middle piece, and the Connections Hub joins it to the rest so a single question — which traffic actually produces revenue, and what happens to the rest — can finally be answered in one place.
Why three tools give you less than one answer
Each tool holds one segment of the journey and defines its terms differently. Reconciling them is manual work that mostly does not get done, so decisions end up being made inside whichever tool the person happened to have open.
- Search Console stops at the click
- GA4 stops at the pageview and the goal
- The CRM starts at the lead and knows nothing before it
- Nothing joins them, so nobody sees the whole path
What you can connect
- 01
Google Analytics 4
Bring acquisition and audience data alongside on-page behavior, so a traffic source can be judged by what it actually does on the page.
- 02
Google Search Console
The queries and impressions that produced the visit, joined to what the visitor then did.
- 03
Your CRM
Push captured leads into the system your team already works in, so nothing has to be re-keyed.
- 04
Your own site
The CRO9 script supplies the behavioral layer none of the above can see.
What you get
One journey
Query, click, behavior and outcome in a single view.
Judge traffic by quality
A source sending many visitors who all rage-click and leave is not a good source, however good the volume looks.
Leads land in your CRM
Captured leads go where your team already works.
Keep your tools
This connects to your stack. It does not ask you to replace it.
Connected vs separate tools
| Separate tools | CRO9 | |
|---|---|---|
| The journey | Three partial views | One joined view |
| Search query to behavior | Not linked | Linked |
| Traffic quality | Volume only | Volume and behavior |
| Lead handoff | Manual or via export | Direct to your CRM |
Frequently asked questions
What is the Connections Hub?
It is where CRO9 connects to the tools you already use — Google Analytics 4, Google Search Console and your CRM — so acquisition data, on-page behavior and lead outcomes can be read together rather than in three separate places.
Does CRO9 replace Google Analytics?
No, and it is not meant to. GA4 is strong on acquisition and volume; CRO9 explains on-page behavior. Connecting them is more useful than choosing between them.
Which CRMs are supported?
Leads can be pushed into the CRM your team already runs. Connect it in the hub and captured submissions flow through automatically.
Do I need to connect anything to get value?
No. The behavioral layer works on its own from the moment the script is installed. Connections make it richer by adding the before and the after.
Is my data shared between accounts?
No. Connections are scoped per account, and data stays within the account that owns the site.
Related capabilities
One Embed Script
CRO9 installs with a single script tag under 15KB. No tag manager project, no SDK, no framework requirement — paste one line and behavioral tracking is live on any site.
Read more147 Behavioral Metrics
Behavioral metrics measure what visitors actually do — rage clicks, dead clicks, scroll depth, form hesitation, exit points. CRO9 captures 147 of them from one script.
Read moreAI Action Engine
The AI Action Engine reads your live behavioral data and returns the five highest-impact changes to make to your site, ranked by likely conversion lift — in plain English, updated daily.
Read moreJoin the query, the click, the behavior and the sale.
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